American Whisky x NYC Dawgs
Creative Director As the Creative Director for the American Whiskey X NYC Dawgs event, I led a team of talented creatives in capturing the energy and excitement of this high-profile event. Held at American Whiskey, the NYC chapter of Georgia alumni had gathered to watch Georgia football, and our mission was to create a compelling video recap that encapsulated the unforgettable atmosphere of the night. A major highlight of the event was the surprise appearance of country music star Megan Moroney, who led the crowd in the legendary "Call The Dawgs" chant. My role was to guide the creative vision and ensure we captured this electrifying moment, along with the passion and camaraderie of the Georgia fanbase in New York. I worked closely with my team to strategically capture key moments, from the building anticipation before kickoff to the excitement of the chant and fan reactions. We made sure to include intimate shots of the crowd, the energy in the room, and the unique connection between fans, music, and football. Our final video recap showcased the dynamic spirit of the event and the strong community vibe of the NYC Dawgs.