Dining Out Magazine Cover Party

Creative Lead I led a team of talented photographers and creatives for Dining Out Magazine’s exclusive Cover Party at the American Dream Mall, celebrating the magazine's feature "Dining the Dream." The event spotlighted the exciting new dining options at the mall, and I was responsible for overseeing the creative direction of the entire visual storytelling process, guiding my team to capture the essence of the day. A major highlight of the evening was a special sit-down with renowned chef Joe Sasto from Food Network, who is celebrated for his expertise in pasta and his appearances on Top Chef and Chopped. In addition to that, I worked with Mike Ham, host of Greetings From The Garden State Podcast, powered by the NJ Lottery, to document their insightful discussion. I ensured that my creative team captured the essence of their conversation, aligning with the event’s vibrant and dynamic atmosphere. The event featured an incredible selection of cuisine from local restaurants like Around the Clock, Carpaccio, Little Sheep Hot Pot, Jarana, Mozzarella Bar, Mr. Beats Burger, Szechuan Opera, and Yard House. Each restaurant showcased a unique flavor, from bold Szechuan dishes to authentic Peruvian offerings. Guests were also treated to live music, a DJ, stunning ice sculptures, and signature drinks, including a special appearance by Robert “Kool” Bell from Kool & the Gang, who introduced his Le Kool Champagne. Throughout the night, I worked closely with my team to capture the essence of this lively celebration, ensuring that every moment—from the culinary delights to the entertainment—was visually documented in a way that truly reflected the excitement and sophistication of the event. This project allowed me to bring my creative vision to life and guide my team in delivering a cohesive visual story that truly represented the essence of the American Dream Mall's growing culinary scene.